Apple Held The Line On MacBook Pricing While Microsoft Hiked Surface Prices, But The iPhone 18 Is Where The Streak Reportedly Breaks - Wccftech

Apple's dreams of eschewing price hikes have finally hit an uncompromising wall of memory-led cost inflation.

When market distortions become so extreme that the underlying economics stop making sense, retreat is the only recourse. And, this is exactly what Morgan Stanley is now betting on in relation to Appl…