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Apple to Launch ‘Upgrade’ Device Leasing Program With Klarna to Spur Sales - Bloomberg.com

Reported by Mark Gurman | July 21, 2026, 3:10 pm

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Apple Inc. is preparing to introduce Apple Upgrade, a leasing program that will mark one of the biggest-ever changes to how the company sells devices.

Apple Inc. is preparing to introduce Apple Upgrade, a leasing program that will mark one of the biggest-ever changes to how the company sells devices.
The new service, planned to launch July 28, wil…

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