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The longevity gold rush: Inside Utah's booming business of living better, longer - KSL News

Reported by Brooke Nally for KSL | August 4, 2026, 12:20 pm

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The business of living longer is booming in Utah. Here's what's driving it.

PARK CITY Logan Jones-Olson and Kristen Roscher never set out to work in wellness. He came from marketing and tech startups, and neither had spent a day in the health care industry.
But in late 2024…

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